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Mazda Launches Fully Redesigned Atenza
Submitted by Berny on Thursday, January 31, 2008 - 20:03Mazda6

- The all-new Mazda Atenza delivers advanced environmental and safety features coupled with superb high speed stability and comfort -

HIROSHIMA, Japan—Mazda Motor Corporation has announced the launch of the fully remodeled Mazda Atenza (known as the all-new Mazda6 overseas) in Japan. Available in three body styles - Sedan, Sport (5-door hatchback), and Sport Wagon - Mazda’s globally acclaimed mid-size car goes on sale from today at all Mazda and Mazda Anfini dealerships throughout Japan.

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MAZDASPEED TEAMS ANNOUNCE 2008 DRIVER LINE-UPS
Submitted by Berny on Friday, January 25, 2008 - 15:35MazdaSpeed

- All Eyes on Florida for Daytona and Sebring Classics –

January 24, 2008 (Irvine, Calif).
2007 was a strong season for MAZDASPEED in open competition. Eight race wins, one manufacturers championship, one drivers championship, hundreds of laps led. For 2008, things are looking even better as the MZR-R engine enters it’s sophomore year in ALMS and new teams join the Mazda ranks in the GrandAm GT and SCCA SPEED World Challenge Touring car classes

The GrandAm and KONI Challenge kick off their 2008 season with the Rolex 24 @ Daytona this weekend. In Mid-March, the ALMS and SPEED World Challenge cars begin their 2008 season a few hundred miles away in Sebring. Mazda has a strong history in both endurance classics having scored a combined 34 class wins in the two races since 1975.

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2008 MAZDASPEED MOTORSPORTS DEVELOPMENT LADDER
Submitted by Berny on Friday, January 25, 2008 - 15:19MazdaSpeed

- Four Series – 46 Races – Over $5,000,000 in Awards --

January 24, 2008 (Irvine, Calif).
In late 2006, Mazda North America partnered with Skip Barber Racing. That partnership included the highly regarded BFGoodrich/Skip Barber National Series. In early 2007, Mazda announced support of multiple karting organizations. These new partnerships, coupled with already successful programs with Star Mazda, Champ Car Atlantic, and the MX-5 Cup has enabled Mazda to build a ladder like no other. The MAZDASPEED Motorsports Development Ladder begins with grassroots karting and autocrossing, and extends to the highest levels of open-wheel and sportscar racing. Simply stated, win a championship in a Mazda series and progress to the next level based upon talent alone.

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MAZDASPEED RACERS: SPEED WITH STYLE AND SAFETY
Submitted by Berny on Friday, January 25, 2008 - 15:09MazdaSpeed

-MAZDASPEED Partners with Sparco USA-

January 24, 2008 (Irvine, Calif).
MAZDASPEED Motorsports Development and Sparco Motorsports today announced that Sparco will be the official safety apparel supplier of MAZDASPEED Motorsports Development. All MAZDASPEED members will be able to purchase Sparco nomex suits, underwear, shoes and gloves, as well as technical soft goods for both drivers and crew members at special MAZDASPEED pricing. As part of the standard Mazda club racing program, Sparco branding will appear on all Mazdas racing nationwide.

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New Mazda2 Three-Door Hatchback at the 2008 Geneva International Motor Show
Submitted by Berny on Friday, January 25, 2008 - 14:46Mazda2

HIROSHIMA, Japan—For the first time ever, a Mazda2 three-door hatchback joins the popular Mazda2 model range. Bringing with it all the attributes of the five-door hatchback, the three-door model is even sportier and more affordable. Mazda will showcase the world premiere of this new vehicle at the 78th annual Geneva International Motor Show to be held from Tuesday, March 4, through Sunday, March 16, 2008.

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MAZDA DEVELOPS REAR COLLISION WARNING SYSTEM
Submitted by Berny on Wednesday, January 23, 2008 - 21:36Mazda General | Mazda6 | Other

TOKYO, Jan 24, 2008 -- Mazda Motor Corp. said Wednesday that it has developed a safety system that warns drivers who are trying to change lanes of vehicles approaching from behind.

This system will be an option starting with the new Atenza -- sold outside Japan as the Mazda6 -- that will be released at month's end.

It kicks in when the car exceeds 60 kilometres per hour. Using radar equipment below the taillights, the system detects vehicles in the adjacent lanes that are within 50 metres behind.

An LED turns on to alert the driver of vehicles approaching from behind. And if the driver activates the turn signals at that time, the system warns of the possibility of a collision via a sound and flashing LED.

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MAZDA5 HYDROGEN RE HYBRID A FRESH APPROACH TO THE FUTURE OF ZOOM-ZOOM
Submitted by Berny on Monday, January 21, 2008 - 19:10Concepts | Mazda5 | Rotary Engined Cars

Thanks to its combination of Mazda’s trademark Zoom-Zoom performance and excellent environmental efficiency, the hydrogen rotary engine (Hydrogen RE) is one of the leading lights in Mazda's efforts to develop the power plant of the future.

To demonstrate the exceptional environmental performance of this engine that burns hydrogen to generate motive power and emits zero CO2, Mazda has been leasing the Mazda RX-8 Hydrogen RE to corporations and local government bodies since 2006. In particular, the RX-8 Hydrogen RE not only offers clean performance, it also maintains a driving feel characteristic of a vehicle powered by a conventional gasoline internal combustion engine. With its dual-fuel system, the RX-8 Hydrogen RE can be switched between hydrogen and gasoline fuel at the touch of a button, and although it is an alternative fuel vehicle, it offers all the other acclaimed attributes of the base model RX-8, including its seating capacity for four adults.

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Refined Mazda3/Axela Goes on Sale in Japan
Submitted by Berny on Monday, January 21, 2008 - 18:49Mazda3

- Special edition Mazda Axela Sport with a range of sportier features also released -

HIROSHIMA, Japan—Mazda Motor Corporation has released updated versions of the Mazda Axela sports compact in Japan. Known as the Mazda3 in overseas markets, the Mazda Axela has earned high praise both in Japan and abroad. All models in the range – including the four-door Axela, five-door Axela Sport and Mazdaspeed Axela – feature fresh improvements and are available from today at all Mazda, Mazda Anfini and Mazda Autozam dealerships nationwide. Two new special edition versions of the Axela Sport, the 23HS and 20HS, which come outfitted with equipment to enhance their sporty pedigree, also go on sale from today.

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Mazda2 Wins New Zealand Car of the Year Award
Submitted by Berny on Friday, January 18, 2008 - 15:52Mazda2

Mazda has once again won the country’s most prestigious automotive award – the New Zealand Car of the Year for the new Mazda2.

The Mazda2 was judged by the country’s leading motoring writers and broadcasters to be the best new car for 2007.

In awarding the Mazda top honours, members of the New Zealand Motoring Writers’ Guild gave consideration to all aspects of the car. As well as its performance and handling, the facets under consideration included suitability for the task for which it was designed, its value for money, ease of operation, fuel economy, and build quality, along with its level of home comforts, safety accoutrements and visual appeal.

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Mazda CX-9 Wins 2008 North American Truck of the Year Award
Submitted by Berny on Wednesday, January 16, 2008 - 14:13CX-9 | Mazda General

- This is the first time that a Mazda vehicle has received this honor -

HIROSHIMA, Japan—Mazda Motor Corporation’s CX-9 crossover sport utility vehicle (SUV) has been named North American Truck of the Year. The Mazda CX-9 received the award at the North American International Auto Show (NAIAS) in Detroit, Michigan, on January 13, 2008 (January 14, Japan time). This is the first time that a Mazda vehicle has won this prize.

Established in 1994, the North American Truck of the Year is one of North America’s most prestigious motoring awards. Vehicles in consideration for the award are judged by various categories including design, safety, handling, driver satisfaction and value for money. The Truck of the Year award was determined by 45 prominent automotive journalists from the United States and Canada who assessed 2008 model year trucks—a category which includes both conventional trucks and SUVs.

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